80 Rip Curl employees have joined forces with locals to protect the coastline as part of an annual event that has seen more than 80,000 indigenous plants planted on the Surf Coast over 14 years.
Enthusiastic Rip Curl staff from the Torquay Head Office worked at a range of sites including Point Impossible, Bells Beach, Bird Rock, and Whites Beach.
Rip Curl staff were divided in to 6 teams, coordinated by volunteers from Surfers Appreciating the Natural Environment (SANE), Jan Juc Coast Action, Torquay Coast Action and staff from the Great Ocean Road Coast Committee (GORCC).
Rip Curl CEO Stephan Kay said the results give him a sense of achievement and pride.
“It’s great to see the transformation of the coastal foreshore that’s occurred as a result of these efforts.
“I love seeing the regenerated sections of the coast that Rip Curl employees have worked on when I’m going for a surf or walking the cliffs,” Mr Kay said.
Each year, Rip Curl gives back to the community and demonstrates a strong commitment to the local environment by giving their employees the opportunity to participate in a paid work day of volunteering.
Planet Day Director Mark Flanagan said the primary focus of the event is to positively contribute to the public spaces in and around the Surf Coast.
“We liaise with the community groups that help manage the areas throughout the whole year and work under their guidelines,” he said.
GORCC Environmental Projects Coordinator Alex Sedger said Rip Curl is a strong advocate for environmental protection.
“The event allows a major global company to give back to the coastal environment, engage their staff, and raise awareness around local environmental issues.
The Rip Curl staff and volunteers were involved in indigenous tree planting, weed eradication, and coastal cleanup works across two days
“The Rip Curl employees weren’t afraid to get their hands dirty in planting and weeding works, and some went to extreme lengths to collect rubbish in Spring Creek using stand up paddle boards,” said Ms. Sedger.
Ms. Sedger said a number of unexpected items of rubbish were discovered.
“A car battery, bull-bar and about 50 golf balls were removed in the process,” she said.